At Brauthentic, we believe that support should never come at the cost of comfort—and comfort should never sacrifice confidence. Born from the frustration of decades of poorly fitting bras that pinched, poked, and ignored real women's needs, Brauthentic was created to fill a gap in the market that had gone unaddressed for far too long.
Every seam, every strap, and every panel is designed with intention—because at Brauthentic, we're not just redefining how a bra fits. We’re redefining how a bra makes you feel.
Comfort. Support. Confidence. That’s the Brauthentic promise.
Our founder set out on a mission to design a bra that actually understands a Woman’s body especially the often-overlooked areas like underarm support and all-day flexibility. The result? A revolutionary solution that blends innovative design with adaptive materials to create a bra that feels like it was made just for you.
WE EXIST
We exist because every woman deserves to feel confident, comfortable, and cared for. At Brauthentic, we design bras that embrace your unique beauty and prioritize your well-being. You matter to us—not just as a customer, but as a woman with her own story, style, and needs. Your comfort inspires our craft
Mission Statement:
Our mission is to empower women by providing bras that prioritize fit, comfort, and confidence. We are committed to creating a shopping experience that celebrates each customer’s individuality, ensuring she feels valued, supported, and cared for in every interaction.
Vision Statement
Our vision is to redefine the intimate apparel industry by becoming the go-to brand for women seeking bras that embrace their unique shape and style. We aim to build a community where every woman feels seen, respected, and celebrated—not just for how she looks, but for who she is.
